
Outsourcing Strategic Account Management – What, are you crazy?!
Community Guest Blog post by By Dan McDade
At first glance, the idea of outsourcing strategic account management may seem absurd.
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Outsourcing Strategic Account Management – What, are you crazy?!
Community Guest Blog post by By Dan McDade
At first glance, the idea of outsourcing strategic account management may seem absurd.

Strategic, or Just a Game?
Community Guest Blog post by By Sami Jajeh
We’ve come to that time of year again when budgeting is in full season, and it made me think about how organizations approach budgeting differently, particularly as it relates to marketing.

The "Moneyball" Effect on Customer Management
Community Guest Blog post by By Chad McCloud
Our friends in Hollywood just released Moneyball, based on the 2003 best-selling book by Michael Lewis. It’s a story about the general manager of the Oakland A’s, who battles conventional wisdom and his low payroll to find players in the market who are undervalued by other teams. My wife and I are looking forward to a date at the movies – I’m a big fan of the book’s message, and my wife (needless to say) is a big fan of Brad Pitt.

Weathering Storms in the Cloud
Community Guest Blog post by By Mary Hester
Twice over the past few weeks Microsoft’s Office 365 suffered interruptions. The first occurred on August 17th and was reported as a network interruption. Several blogs reported the cause as faulty Cisco equipment, but that fact was not verified by Microsoft. The interruption lasted for three hours and Microsoft has offered a 25% discount to Office 365 customers for the trouble. The second interruption was on September 9th and seems to be tied to the widespread Western US power outage. Any discount has yet to be announced for the second occurrence.

Talk Like a CIO
Community Guest Blog post by By Mary Hester
The Chief Information Officer (CIO), sometimes called Chief Technology Officer (CTO), coined in the early 1980s is a rather recent addition to the corporate governance structure. It makes sense that the position coincided with the technology explosion as companies implemented IT to gain competitive advantage. Arguably, what was once IT competitive advantage is now essential for daily operations. Even so someone has to evaluate IT investment to be sure that it serves the organization by providing benefits at an affordable cost. Without that oversight, technology projects would be rapidly become science projects that few, other than the IT department, could understand.

Enterprise Reinvention: How to Improve Corporate Performance Through Knowledge-Based Management
Community Guest Blog post by By Jack Bergstrand
Most Companies Are Still Stuck in the 1920s
Enterprise reinvention and enterprise risk management have been a challenge to implement in many large organizations. The key to unlocking the potential of both is to understand and overcome why the traditional implementation approach consistently struggles.