
Concurrent
Community Guest Blog post by By Katie Sewell
Every year in conjunction with the Georgia Technology Summit, TAG showcases Georgia's Top 10 Innovative Technology Companies of 2011. We would like to introduce them to you, starting with Concurrent.
Concurrent’s on-demand technology is shaping the future of video. As a leading provider of open, commercial-grade video solutions, Concurrent enables service providers to deliver the next-generation of rich, reliable and personalized video applications to any device, anytime, over any network. So this means viewers can watch their favorite TV show or even the latest YouTube sensation on their TV, PC or even mobile phone. Concurrent’s technology also provides the ability for operators to deliver interactive services that not only push content to the viewers, but to allow them to engage with and through the content itself. Whether it is through live polls during video programming, the ability to access social media right on the TV or even the opportunity to upload and share consumer-generated videos across multiple screens, Concurrent’s technology transforms passive video into an interactive experience.
But the delivery of this content is not enough. It is also vital that video providers are able to understand and customize their services for subscribers. Concurrent’s cross-medium data management solution is designed to mine, transform, warehouse, distribute, report and analyze census based usage data from interactive platforms—like TVs, laptops and mobile devices. The ability to harness this multi-screen data enables marketing, programming, advertising and operations teams to understand consumer behavior and empowers them to provide and measure new services. The data itself also unlocks unique opportunities for new revenue, including selling the data to advertisers and content creators who, in turn, can then develop even better content.
In short, Concurrent is bringing the future of video to a screen very near you.